Business Cards (8.5×11 Layout):
Business Cards (Large Layout):
Create a logo and use it to make business cards, letterhead, and a watermark.
Process (Programs, Tools, Skills)
I began with lots of sketching to figure out how to get the two letters to work together and to figure out which letters to use. Once I got something I liked I wen to Adobe Illustrator and created the logo. I typed BF and then right clicked on the text and created outlines for the letters and ungrouped them, which made the letters shapes instead of text. I then was able to move them how I wanted. I flipped the serif on the F to go up rather than down. I had not thought to rotate my logo until I was working in Illustrator nor had I figured out how I was going to use the colour scheme. I had been thinking of colouring the background in order to incorporate my colour scheme but then I thought to colour the letters, it turned out much more friendly because of the colours I chose to use but maintained a professional look. I was able to use my QR code that brings you to this blog. I learned how to trace the lines in the image so I could change it to a vector graphic and I played with it being different colours and on different coloured background.
I went on to create my letterhead and watermark in Illustrator. I used the same logo on the letterhead but made it all white and put it on the blue (from the colour scheme) background. I used the thin line as an element of repetition on both the letterhead and the business card. For the watermark I enlarged my logo but reduced the opacity of it to 5%.
I have a professional demeanor and a conservative, simple, and attractive style.
Potential clients who resonate with my style based on my logo and presentation.
Top Thing Learned
In Adobe Illustrator, I learned how to take my uploaded QR code from a image and turn it into a vector graphic. Then I was able to change its colour and put it on a different colored background.
Colour scheme and color names: Complimentary Colours, Blue and Orange
Title Font Name & Category: Linux Libertine Regular
Copy Font Name & Category: Lao Sangam MN